Wanted: insights from mobile users
December 03, 2012
Over the last few months, we have been surprised by how much of the traffic to our website has been via mobile devices. We initially assumed that searching for doctors would be a data-intensive process, one that would virtually require the screen real estate of a desktop browser.
The data has surprised us. Given how many people visit our site via mobile devices, we are thinking of prioritizing the development of our site to better serve those users. Before we get too far in the development process, however, we'd like to get a better sense of how people look for doctors on their mobile device. If you have searched for a doctor on a mobile device, we'd like to hear from you and get your thoughts on how a physician directory should be designed to better suit the needs of users on the go. Are you interested?